Ongoing video and still campaigns for Zara, which into the brand's contemporary DNA by featuring unconventional scenarios. The Zara SS23 Collection seen in a magical, animated and whimsical way.
![](https://freight.cargo.site/t/original/i/4eaf8a5a3e57b0b2102b78b395400e4afebc1aec0161375fbb86f2865bfa2b1f/Zara_format_6.jpg)
![](https://freight.cargo.site/t/original/i/4b455bf7f05cfa4973435581e28377cf9fbcff7643e638b889b04afdae8c4471/Zara_format_8.jpg)
![](https://freight.cargo.site/t/original/i/75e305f77ef6cab15efccd800a42a3e97446aad8526aaf60d05bd31337ed219c/Zara_format_5.jpg)
![](https://freight.cargo.site/t/original/i/2129a5c4f22fe4c1f829c9b8a49fa40caa6b58ab4a71d734e271fa587107be77/Zara_format_4.jpg)
Credits
Client - Zara
Project - SS23
Creative agency - Brillantine
Project manager - Carmen Valiente Salinas
Director - Brian Tornay
DOP - Alex Hana
Production assistant - Guillaume Huguenet
Mapping installation - Marc Boyer
Music composer - Vincent Lagadrillière
Starring - Tengus Batchuluun, Gloried Kusungana,
Joachim Jensen
Special thanks - Pablo Echegoyen, Maskin
Project - SS23
Creative agency - Brillantine
Project manager - Carmen Valiente Salinas
Director - Brian Tornay
DOP - Alex Hana
Production assistant - Guillaume Huguenet
Mapping installation - Marc Boyer
Music composer - Vincent Lagadrillière
Starring - Tengus Batchuluun, Gloried Kusungana,
Joachim Jensen
Special thanks - Pablo Echegoyen, Maskin
Zara ask Brillantine to create visuals and film to present the summer Collection 2023. Creating a concept mapping projection on a tee is a unique and creative way to visually represent ideas, concepts, or relationships using graphic design.
Love Your Curves
Slideshow
![](https://freight.cargo.site/t/original/i/921bbdb52f8a63bcb1b85c9d2c5ee4b3a4e27cffcd07a95a3520dfd01fdc2dfd/image_zara_9.jpg)
![](https://freight.cargo.site/t/original/i/630ae3851fadaf701338d410e6d35c36bde9f38fb0ff1106bf43c3e50714f9d3/image_zara_5.jpg)
![](https://freight.cargo.site/t/original/i/ae731168b8c80388b37a79c1f58821a21db9b4011dcfffe6b692c09bbaf1bd1b/unnamed-1.jpg)
![](https://freight.cargo.site/t/original/i/626ac60450b104d8b9e9fe7b8e6cae1f88411d119c5c9a1e26584eda95f9dab5/unnamed-2.jpg)
![](https://freight.cargo.site/t/original/i/9e8f28098fc594175a8b63d5b9031a9155a5a73085f82a6f4ae57944bd87cc46/image_zara_7.jpg)
![](https://freight.cargo.site/t/original/i/bd4ba21092d9edd036327208483d6791445f467414d7793fe7a847e464229308/anim_2.gif)
![](https://freight.cargo.site/t/original/i/574d0eaeb2ae45e48080c44005d7c3d15ddeb289f21671764ee3b04aa317dfbe/anim_4.gif)
![](https://freight.cargo.site/t/original/i/39336317d4024a0d487b59f09b2372e6522a3cb9b199ef504f29fa7d0c113b61/anim_5.gif)
![](https://freight.cargo.site/t/original/i/ed38bf01ce02c60d08a945e21a74a607302766b59e6829f9d2ca290f617dbbbd/anim_6.gif)
Billboards
![](https://freight.cargo.site/t/original/i/87b623a4d5cb1eee42d413d000ca1266275ebc0d93c34eb6610ebe6f2bfbe6ec/Zara_format_1.jpg)
![](https://freight.cargo.site/t/original/i/2ddadee6b53711813f316a1ca9e7b2ca5c5d4c63cea129f8ac0bbae4ce86fbf3/Zara_format_7.jpg)
The campaign was developed for billboards. Creating an effective billboard campaign involves designing visually compelling and colorful advertisements. Interacting with graphic elements can refer to a variety of actions or activities involving visual design, digital media, or physical objects.