Tick, Tock, Wall
by Serge Nidegger.
Credits
Client - Swatch
Project - Retro Pop
Production - Lowrider
Visual concept - Serge Nidegger
Director - Brian Tornay
Production assistant - Valérie Nidegger
Artist - Serge Nidegger
Motion control equipment - Kessler Crane
Thanks - Salman Sajun
Project - Retro Pop
Production - Lowrider
Visual concept - Serge Nidegger
Director - Brian Tornay
Production assistant - Valérie Nidegger
Artist - Serge Nidegger
Motion control equipment - Kessler Crane
Thanks - Salman Sajun
A video elevating Swatch’s Big Bold watch. Step into a world where time isn't just measured; it's crafted with precision and adorned with artistry. Witness the enchanting process as a skilled sign painter transforms a simple wall into a living canvas, breathing life into the very essence of time.
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Stills
![](https://freight.cargo.site/t/original/i/de0e72662ff4a67451015da0515eb3092894758a4dc46d9434557412dfb421ba/02.jpg)
![](https://freight.cargo.site/t/original/i/596e1e8e9d815e2b470a414460c92ca8ea7ee69418409b329c1ea899de2a91b5/swatch_gif_3b.gif)
![](https://freight.cargo.site/t/original/i/57a5485c8143ee1a106566f7b9c445f67b488761687361225b6aa0fea403ceba/06.jpg)
![](https://freight.cargo.site/t/original/i/8d915d88e025228846c74c17a5538f699b6509d68d946c609c77cce556e9dbf3/swatch_gif_2.gif)
![](https://freight.cargo.site/t/original/i/ac6af82fa92e972c725dec801cbbf9bc6bcbb741c7ee3e9e5c2136148696b43e/swatch_pop_watch_2_1.gif)
Swatch Pop
![](https://freight.cargo.site/t/original/i/2333f91c63498d839a2e90783e5ee8849c37162a5691fc1e3d5b079cf3d725f0/swatch_gif_1.gif)
![](https://freight.cargo.site/t/original/i/40f20eff92ed0ade1e15c8d62112eae99040681b6ef76ee80eda5d618692e3df/Swatch_explo_1.jpg)
![](https://freight.cargo.site/t/original/i/84d311c39cc644751aaaac1ae082c85421b50cb8b94ae9527402cad04fa2ff49/Swatch_explo_2.jpg)
Animation Process
![](https://freight.cargo.site/t/original/i/5d8e055d0153334980544be5bd942029c6ffac5e2108ce1c64054c1f96dcd687/01_colo.jpg)
![](https://freight.cargo.site/t/original/i/d5e86dba7bbdb7818ec7e4cc2dbfbc87f26b64bfbbd2e7d18f29e7f860ac75ea/02_colo.jpg)
![](https://freight.cargo.site/t/original/i/2a40ca3a1fa55d4eb1950c2982e11142a44bc2c1c9e2ded5084cd7de085a2b61/03_colo.jpg)
![](https://freight.cargo.site/t/original/i/18931dbd0dee03a30e3cccca0e911a2a15bbc0885a36203be28a555995adae17/04_colo.jpg)